Digital marketing package pricing

Media spend in digital marketing refers to a business's budget for paid advertising on various online platforms. This spend can be used across many different paid digital marketing applications, but for the context of Hoopla's service, this is your spend across Facebook, Google, or both. Choosing your media spend is a significant factor in result outcomes and is a key player in taking your digital marketing game to the next level.

At Hoopla, we recognise the importance of budget-conscious marketing for small businesses. Our minimum spend for ads ranges from $500 to $1,000 per month. We recommend this range to ensure optimal cut-through and return on investment (ROI). Going below this threshold may significantly impact your ability to achieve effective results.

In an industry filled with over-promises and underperformance, we have seen it all and are taking back the digital marketing industry by providing positive client experience and results.

With our cost-effective access to top-tier services delivered by experienced industry experts, we bring a fresh perspective to help small businesses succeed. Our strategic capabilities, forged through collaborations with renowned companies, give you a competitive edge in the digital landscape. We prioritise quality, affordability, and tangible results, making us the ideal partner for enhancing your digital presence and driving growth. We genuinely care about your success and offer affordable services that deliver real value.

At Hoopla, we prioritise value by focusing on what is truly needed to reach your digital marketing goals. By offering targeted services such as Social Ads and Google Ads, we eliminate unnecessary costs and pass on the savings to our clients. Our packages are designed to be cost-effective without compromising on quality and effectiveness.

These Service Terms and Conditions ("Agreement") constitute a legally binding contract between you and Hoopla Marketing regarding the provision of marketing services. By engaging with Hoopla Marketing, you acknowledge and agree to the following terms:

1. Service Engagement:

a. The minimum contract duration is three (3) months, starting from the date of engagement and thereafter may be determined by either party, without reason, by the provision of fourteen (14) days written notice.

b. Monthly payments for the services provided by Hoopla Marketing shall be made through direct debit using the payment gateway Stripe.

c. Payment for each month's services will be automatically debited seven (7) days prior to the commencement of the new month.

2. Termination:

a. Should the Client choose to terminate the contract after the initial three (3) month period, a notice of fourteen (14) days must be provided to Hoopla Marketing.

b. Failure to provide the required notice may result in additional charges or penalties as determined by Hoopla Marketing.

3. Ad Spend:

a. The Client acknowledges that they will be directly charged by Google or Facebook for any media spend associated with their advertising campaigns.

b. The Client is responsible for ensuring that there are sufficient funds in their respective advertising accounts to cover the media spend.

c. Hoopla Marketing will not be held liable for any issues arising from insufficient funds in the Client's advertising account.

4. Liability:

a. Hoopla Marketing shall not be held liable for any direct or indirect damages, loss of profits, or any other consequential damages arising from the provision of services.

b. The Client agrees to indemnify and hold Hoopla Marketing and its employees harmless from any claims, damages, or liabilities arising from the use of the services.

5. Confidentiality:

a. Both parties agree to keep any confidential information shared during the course of the engagement strictly confidential.

b. Hoopla Marketing may collect and use Client data in accordance with its Privacy Policy.

6. Governing Law and Jurisdiction:

a. This Agreement shall be governed by and interpreted in accordance with the laws of Victoria, Australia, where Hoopla Marketing is registered.

b. Any disputes arising from this Agreement shall be subject to the exclusive jurisdiction of the courts in the aforementioned jurisdiction.

7. Ownership of Creative Files:

a. Hoopla Marketing retains ownership of all working files, including but not limited to designs, graphics, copywriting, and other creative materials created within the scope of this Agreement.

b. Upon termination or expiration of the Agreement, the Client shall have no further right to use, modify, reproduce, distribute, or display any of the creative files provided by Hoopla Marketing.

c. The Client agrees not to use or repurpose any of the creative files for their own purposes or for engaging with other service providers.

8. Packages and Inclusions:

a. Hoopla Marketing offers the following packages, each with its own set of inclusions:

Social Pack:

▪ 4 pieces of custom ad creative

▪ Copy updated quarterly

▪ Ideal audience identification and targeting

▪ Audience activity remarketing

▪ Creative and audience A/B testing

▪ Managed campaign scaling

▪ Monthly reporting

▪ Cost: $1190 per month

▪ Set up fee of $429

Google Pack:

▪ 2 pieces of image-based custom creative updated quarterly

▪ Custom copy for selected Google tactics

▪ Ideal audience identification and targeting

▪ Audience activity remarketing

▪ Managed campaign scaling

▪ Monthly reporting

▪ Cost: $1190 per month

▪ Set up fee of $429

Full Suite Pack:

▪ Both Google and social digital advertising tactics

▪ 4 pieces of custom ad creative

▪ Copy updated quarterly

▪ Ideal audience identification and targeting

▪ Audience activity remarketing

▪ Managed campaign scaling

▪ Personal account manager

▪ Monthly reporting

▪ Cost: $2190 per month

▪ Set up fee of $499

b. The inclusions listed for each package are included within the package price, as stated above.

c. Any changes to the inclusions of the packages must be agreed upon in writing by both Hoopla Marketing and the Client. No modifications or alterations to the package inclusions shall be valid without written consent from both parties.

9. One-off Setup Fees:

a. A one-off setup fee will be charged at the beginning of the service agreement to cover the initial setup and configuration of the selected package.

b. In the event that the Client pauses and restarts their service with Hoopla Marketing within a period of three (3) months, the setup fee will not be charged again.

c. However, if the Client pauses and restarts their service with Hoopla Marketing after a period of three (3) months or more, the setup fee will be charged again.

9. Use of Client Ads and Result Examples:

a. Hoopla Marketing reserves the right to use examples of the Client's ads and result examples for promotional purposes, including but not limited to advertisements and case studies showcasing their services, results, and business.

b. The Client acknowledges and agrees that their ads and result examples may be used by Hoopla Marketing in a non-exclusive, worldwide, royalty-free manner for promotional purposes.

c. Hoopla Marketing will make reasonable efforts to ensure that any use of client ads and result examples maintains the confidentiality and anonymity of the Client, unless otherwise agreed upon in writing.

By engaging with Hoopla Marketing, you confirm that you have read, understood, and agree to be bound by these Service Terms and Conditions.

Google Ads assist in helping businesses reach potential customers who are actively searching for products or services they sell. Google offers a range of ways to reach potential consumers through tactics such as Google Search, Google Shopping, Google Display or Google Performance Max. We create targeted campaigns for our clients to ensure their business is noticed by the right people at the right time.

Social Ads are essential to many digital marketing strategies. By leveraging targeted Social Ads on Meta (Facebook and Instagram), businesses can reach a wider audience, engage with their customers, and cost-effectively drive sales. Our expertise in crafting eye-catching creative and pinpoint targeting ensures that your ads capture the attention of the right people at the right time, delivering tangible results for your business.

We've got you! We have a full FAQs page with all the nitty gritty details to answer any pressing questions you may have.

If you would prefer to talk to one of our team head to our contact page, and we'll be in touch.